In the bustling world of hospitality, Sanctuary Serviced Accommodation shines as a beacon of comfort and convenience. Offering a diverse range of accommodations across Leicestershire and the East Midlands, their commitment to great hospitality is unwavering. To enhance their services to travelers and property partners, they embarked on a journey with us to create a dynamic website that would serve as both a booking platform and an invaluable information resource.
Client Background
Seven years ago, an ambitious venture was born, initially entering the market by listing properties on Airbnb. With a steadfast vision to scale up their operations significantly, the need for a dynamic and independent website became apparent. Sanctuary Serviced Accommodation embarked on a journey to establish a digital presence that would not only align with their current ambitions but also facilitate their future growth endeavours.
Project Goals and Objectives
This was the second major version of the Sanctuary Serviced Accommodation website that we were honoured to work on. One significant task that needed attention was to migrate a site that was originally built using the Visual Composer framework over to WordPress’ own Gutenberg block editor set up. Along with the addition of the Kadence WP pro blocks, we were able to turbo charge the website that resulted in faster page loading times and a cleaner code base to work with.
Design and Development Process
We opted for WordPress, a scalable platform, for website development. Client feedback during scheduled review points was instrumental, and we were pleased that there were no major revisions, as we had captured the essence of their vision.
Unique Features and Solutions
Integration with the Tokeet booking management engine allowed seamless synchronization between booking calendars and third-party sites. Utilizing WordPress’s features enabled the creation of listings categorised by location and tagged with accommodation features.
User Experience and Design
Our website design ensured the latest responsive technologies were incorporated for desktop and mobile devices, guaranteeing an optimal user experience.
Accessibility Across Devices
Our commitment to responsive design ensures that the website seamlessly adapts to both desktop and mobile devices, guaranteeing a captivating user experience.
Content and SEO
To boost online visibility, we implemented basic SEO using the Yoast SEO plugin, ensuring that Sanctuary Serviced Accommodation ranks prominently in relevant searches.
Testing and QA
The website was rigorously tested on a staging area before a secure, firewall-protected launch on our servers.
Launch and Post-launch
Following a successful launch, we’ve provided ongoing monthly maintenance, security updates, and assistance in adding new accommodation listings and blog articles.
Results and Impact
Over our seven year partnership, Sanctuary Serviced Accommodation’s website has seen remarkable growth. What began with a handful of listings has now flourished to include over 70 properties, and their online presence continues to thrive.
Conclusion
In conclusion, our collaboration with Sanctuary Serviced Accommodation embodies the essence of great hospitality. The journey to a dynamic website has empowered their brand and elevated the experience for travelers and property partners alike.
We invite you to explore the Sanctuary Serviced Accommodation website and. If you’re in need of web development services that match your ambitions, don’t hesitate to reach out to us.
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